Some Code i Wrote

Marketing is engaging customers and managing profitable customer relationships.

Principals of Marketing | Kolter & Armstrong

My Approach



Simple is easy



Simple works



Browser Agnostic and Responsive



ADA Compliance



Quality-first



Pragmatic Solutions


The Unified Process

An effective formula for spot-on estimates and flawless project management.

  1. Inception (6%): Develop an approximate vision of the project, define the scope, and produce rough estimate for cost and schedule.
  2. Elaboration (22%): Expand and refine upon the plan created during Inception, including testing and design as needed.
  3. Construction (60%): Execute the remainder of the project as defined during Elaboration.
  4. Transition (8%): Project completion, hand-off, documentation, and training.

Agile Methodologies

Flexible and adaptable, my approach molds to fit each bespoke project.

Individuals and interactions over processes and tools

Working software over comprehensive documentation

Customer collaboration over contract negotiation

Responding to change over following a plan

There is value in the items on the right,
but I value the items on the left more.

MoSCoW Method

A simple 4 bucket approach to prioritizing tasks so that the most important/urgent tasks get done first.

  1. Must: Requirements that must be satisfied in the final solution for the solution to be considered a success.
  2. Should: High priority items that should be included in the solution, if possible.
  3. Could: Requirements which are considered desirable but not necessary.
  4. Won't: Requirements that stakeholders have agreed will not be implemented in a given release, but may be considered for the future. This is also a place to document undesirable outcomes.

I use Lean Manufacturing and The Theory of Constraints for efficiency. I apply Six Sigma for quality control. I respect Hofstadter's Law and The Cone of Uncertainty, but I leverage Parkinson's Law to inspire innovation.

By becoming interested in the cause, we are less likely to dislike the effect.

Dale Carnegie

My Core Competency

Things I do ...

My wheelhouse is custom website development (programming, writing code), particularly for websites with robust functionality and via creative solutions.

I perform website evaluations to facilitate code clean up/de-bugging, improved UI/UX, and adherence to brand standards. I'll fix, enhance or expand a site you already have.

I provide regular maintenance for websites, regardless of if I did or did not build them.

I excel at on-site SEO fundamentals and ensure the preservation of SEO

Learn more about preserving SEO

I more often work direct with small businesses but I also work with firms and agencies.

I charge by the project, invoice at completion, accept payments when requested, and all around try to be as flexible regarding price and payment as possible.

I focus on quality, efficiency, and innovation. I value a balance of equity and equality.

Things I don't do ...

I don't provide hosting, support email, or do graphic design. I don't build software or build mobile apps. I am versed in these areas but these are not my core competencies.

Off-site SEO, advertising/paid search, and keyword research are out of my wheelhouse. I am happy to offer advice here, but I don't provide these services directly.

I don't typically work with medium or large businesses, because I typically can't service their needs.

I don't have employees, hire contractors, or resell the work of others.

I don't use deceptive pricing policies, such as a subscription model.

I don't let budget constraints get in the way of a quality product or building something awesome.

I don't artificially rush projects and I don't let projects drag on unnecessarily.

I don't charge or accept deposits.

I don't have an hourly rate.

Shallow men believe in luck or circumstance. Strong men believe in cause and effect.

Ralph Waldo Emerson

Pricing Outcome-Based & Value-Based Pricing Policy

A balance of equality and equity.

Honest and transparent pricing

The 3 most common pricing models:

  1. Cost-Plus
  2. Market-Based
  3. Value Based

The project costs exactly what you think it is worth to you, because you will pick the price.

Learn more about my pricing policy

Fits any budget

  • No project minimums.
  • Client determines project upper-limit a the start.
  • Budget and cost remains elastic to accommodate the ever changing needs of a business owner.
  • Client decides project cost / price after delivery and when value can then be determined.

No deposits

  • Payment on delivery and never any up-front cost.
  • Payment plans available with up to 12 monthly payments.
  • Deposits erode the fundamental trust required to build something amazing together.
  • I don't charge deposits. I accept the risk. I bet on me and always win.

I reject the dogma of deposits

A Typical Project

Scope

1 - 500 pages

On average: 30 - 50 pages

Timeline

30 minutes - 6 months

On average: 6 - 8 weeks tip to tail

Cost

$500 - $50,000

On average: $4,500

Quality

The highest quality possible

View my QA/QC Standard

Prices are not levers that set value, but rather, are metrics that respond to value.

Prof. Antony Davies

Portfolio A sample of my work

Please filter as applicable. Filters can be combined.

By year (2020), industry (non-profit), etc.
"link" , "testimonial" , "description"

Mystery Project Zeta
Marketing | Software
2021 |

Question mark in a square

Corona Insights
Market Research
2020 |

Corona Insights Thumbnail

Highline Lounge
Restaurant
2020 |

Highline Lounge Thumbnail

Mystery Project Epsilon
Specialty Equipment
2020 |

Question mark in a square

Mystery Project Delta
Non-Profit
2020 |

Question mark in a square

OSU Graphic Design
Education
2020-2021 |

Oregon State Graphic Design Thumbnail

Mystery Project Gamma
Non-Profit
2020 |

Question mark in a square

Calibrus
Medical | Technology
2020 |

Calibrus Thumbnail

Paylogic Solutions
Merchant Services
2020 |

Paylogic Solutions Thumbnail

Mystery Project Beta
Non-Profit
2020 |

Question mark in a square

Mystery Project Alpha
Medical
2019 |

Question mark in a square

ShadeTree Speed Shop
(version three)

Automotive
2019 |

Shadetree Speed Shop Thumbnail

ABA Coding Coalition
Medical
2019 |

Aba Codes Thumbnail

Mirror Image Arts
Non-Profit
2019 |

Mirror Image Arts Thumbnail

D.A.M.N. Plan
Consulting
2019 |

The Business Of Creativity Damn Plan Thumbnail

COABA
Non-Profit
2019 |

Coaba Thumbnail

Diagnostic Ecosystem
Medical | Technology
2019 |

Diagnostic Ecosystems Thumbnail

Community Housing Concepts
Low-income Housing
2019 |

Community Housing Concepts Thumbnail

DPSK12PA
Education
2019 |

Dpsk12pa Thumbnail

FreshGrade Pricing
Education | Software
2018 |

Freshgrade Cost Calculator Thumbnail

Team RiceCracker
Blog
2018 |

Team Ricecracker Thumbnail

Rad Pack
Animal Care
2018 |

Rad Pack Thumb

Fitness Challenge
Non-Profit
2018 |

Person Walking Icon

SCiW.xyz
Website Development
2017 |

Sciw Xyz Thumbnail

Monroe Group
(version two)

Low-income Housing
2018 |

Monroe Group Thumbnail

Steele Properties
(version two)

Real Estate Investment
2018 |

Steele Properties Thumbnail

Property Microsites
(84 and counting)

Low-income Housing
2017-2021 |

Monroe Microsite Thumbnail

Equili
Technology
2017 |

Equili Thumbnail

Monroe Group / Steele Properties
(version one)

Low-income Housing
2017 |

Monroe Group Version One Thumbnail

Jim Brown
Realtor
2017 |

Jim Brown Thumbnail

FreshGrade
Education | Software
2017 |

Freshgrade Thumbnail

Board of Directors Portals
Insurance
2017 |

Board Of Directors Thumbnail

Go Code Colorado
Government
2016 |

Go Code Colorado Thumbnail

Air Squared
Manufacturing
2016-2021 |

Air Squared Thumbnail

Uptown Mortgage
Mortgage Broker
2016 |

Uptown Mortgage Thumbnail

Some Code i Wrote
(version four)

Website Development
2016 |

Some Code I Wrote Four Thumbnail

Boston Mutual/LICOBNY
Insurance
2016 |

Boston Mutual Thumbnail

Allegiance Automotive
Automotive
2016 |

Allegiance Automotive Thumbnail

SEO Sites
Affiliate Marketing
2016-2017 |

Interior Designers Thumbnail

Echelon
Merchant Services
2016 |

Echelon Thumbnail

Perfect Dark
Window Film
2016 |

Perfect Dark Tint Thumbnail

Leeds Technologies
Technology
2016 |

Leeds Technologies Thumbnail

LinkX RPD
Technology
2016 |

Linkx Rdp Thumbnail

CWCC & WLF
Non-Profit
2016 |

Colorado Womens Chamber Of Commerce Thumbnail

Golden Triangle Auto Care
Automotive
2016 |

Golden Triangle Auto Care Thumbnail

ACE
Governing | Elections
2016 |

Ace Accountability In Colorado Elections Thumbnail

Bay Area News Group
Media
2016 |

Bay Area News Group Thumbnail

Phillips Legal PC
Legal
2015 |

Phillips Legal Pc Thumbnail

Some Code i Wrote
(version three)

Website Development
2015 |

Some Code I Wrote Three Thumbnail

Johnson Law Firm
Legal
2015 |

Johnson Law Firm Thumbnail

DeepWell Archival Services
Technology
2015 |

Deepwell Archival Services Thumbnail

Rugby House Pub
Restaurant
2015 |

Rugby House Pub Thumbnail

Wands and Wishes Occasions
Entertainment
2015 |

Wands And Wishes Occasions Thumbnail

The Catapult Team
Packaging
2015 |

The Catapult Team Thumbnail

Work Wealthy
Finance
2015 |

Work Wealthy Thumbnail

Colorado’s Finest Real Estate
Realtor
2015 |

Colorados Finest Real Estate Thumbnail

Dent Doctors
Automotive
2015 |

Dent Doctors Thumbnail

Buffs 4 Life
Education
2015 |

Buffs 4 Life Thumbnail

Five R Trucks (blog)
Automotive
2015 |

Five R Trucks Blog Thumbnail

AdTaxi
Marketing | Technology
2015 |

Adtaxi Networks Thumbnail

Dabtek
Cannabis
2015 |

Dabtek Concentrates Thumbnail

ParredUp
People Matching
2015 |

Parredup Thumbnail

Cenegenics Boston
(version two)

Medical
2015 |

Cenegenics Boston Thumbnail

Cenegenics Houston
(version two)

Medical
2015 |

Cenegenics Houston Thumbnail

EZTRIM
Cannabis
2014 |

Eztrim Thumbnail

Cenegenics Denver
(version two)

Medical
2014 |

Cenegenics Denver Thumbnail

Colorado Fenians
Sports
2014 |

Colorardo Fenians Thumbnail

Cenegenics Houston
(version one)

Medical
2014 |

Cenegenics Houston Version One Thumbnail

Tenant Planning Services
Housing | Construction
2014 |

Tenant Planning Services Thumbnail

Some Code i Wrote
(version two)

Website Development
2014 |

Some Code I Wrote Version Two Thumbnail

jivetree
Cannabis
2014 |

jivetree Thumbnail

Pretty Functions
Website Development
2014 |

Pretty Functions Thumbnail

Medicine Man Technologies
Cannabis
2014 |

Medicine Man Technologies Thumbnail

ViewHouse
Restaurant
2014 |

Viewhouse Thumbnail

Some Code i Wrote (Joomla version two)
Website Development
2014 |

Some Code I Wrote Joomla Two Thumbnail

GreenPoint Roofing
Construction
2014 |

Greenpoint Roofing Thumbnail

Friends In Weed
Cannabis
2014 |

Friends In Weed Thumbnail

Shadetree Speed Shop
(version two)

Automotive
2014 |

Shadetree Speed Shop Version Two Thumbnail

Pinkberry Lane
Fashion
2014 |

Pinkberry Lane Thumbnail

Some Code i Wrote
(pricing)

Technology
2014 |

Some Code I Wrote Pricing Thumbnail

Some Code i Wrote
(Drupal version one)

Website Development
2014 |

Some Code I Wrote Drupal Thumbnail

Rennovation Creations
Construction
2014 |

Renovation Creations Thumbnail

Mammoth Digital
Marketing
2014 |

Mammoth Digital Thumbnail

Some Code i Wrote
(Joomla version one)

Website Development
2014 |

Some Code I Wrote Joomla One Thumbnail

CLVR
Marketing
2014 |

Clvr Thumbnail

Some Code i Wrote
(version one)

Website Development
2014 |

Some Code I Wrote Version One Thumbnail

Local Cloud9
Technology
2013 |

Local Cloud 9 Thumbnail

Body Massage Wellness Spa
Medical
2013 |

Body Massage Wellness Spa Thumbnail

Cenegenics Boston
(version one)

Medical
2013 |

Cenegenics Boston One Thumbnail

Jumpstreet
Entertainment
2013 |

Jumpstreet Thumbnail

My Résumé (circa 2013)
Website Development
2013 |

Starkweather Resume Thumbnail

The Gym
Sports
2013 |

The Gym Thumbnail

Golden Retriever Rescue of the Rockies
Non-Profit
2013 |

Golden Retriever Rescue Thumbnail

5th Avenue Designs
Jewlery
2013 |

5th Ave Jewler Thumbnail

Buy Sell Trains
Hobby
2013 |

Buy Sell Trains Thumbnail

Boys and Girls Club of Colorado
Non-Profit
2013 |

Boys And Girls Club Colorado Thumbnail

Pennquick Partitions
Construction
2013 |

Pennquick Partitions Thumbnail

Cenegenics Denver
(version one)

Medical
2013 |

Cenegenics Denver One Thumbnail

Never Summer
Sports
2013-2014 |

Never Summer Thumbnail

Gravina’s Windows
Construction
2013 |

Gravina Windows Thumbnail

Great Wildlife Photos
Photography
2013 |

Great Wildlife Photos Thumbnail

Kitchen and Bath Wizards
Construction
2013 |

Kitchen And Bath Wizards Thumbnail

Mile High Seamless Gutters
Construction
2013 |

Mile High Seamless Gutters Thumbnail

FNA Wind and Water Sports
Sports
2013 |

Fna Wind And Water Sports Thumbnail

1 Clear Choice
Construction
2013 |

One Clear Choice Thumbnail

Falling Rock Taphouse
Restaurant
2012 |

Fallingrock Taphouse Thumbnail

Folsom Skis
Sports
2012 |

Folsom Skis Thumbnail

Outdoor Divas (blog)
Sports
2012 |

Outdoor Divas Blog Thumbnail

Discount Forklift Brokers
Construction
2012 |

Discount Forklift Thumbnail

Bluesky Vitality
Nutrition
2012 |

Bluesky Vitality Thumbnail

ShadeTree Speed Shop
(version one)

Automotive
2009 |

Shadetree Speed Shop Version One Thumbnail

Kingpin Performance
Automotive
2003 |

Kingpin Performance Thumbnail

Better Health Consulting
Consulting
2020

Bug fixes, go-live

CITAP
Consulting
2020

Added eCommerce / Memberships, bug fixes, go-live

College of Dietitians of BC
Medical
2020

Bug fixes, go-live

Brain Power 360
Consulting
2019

Bug fixes, go-live

Hank Knast Tsitxw Society
Non-Profit
2019

Bug fixes, go-live

Holy Bird
Travel
2019

QA/QC review and corrections, bug fixes, 10,000+ spam comment removal

Huddle Up FSP
Non-Profit
2019

Bug fixes

Kais Consulting
Consulting
2019

Bug fixes, go-live

NCAR
Consulting
2019

Bug fixes, go-live

Playwrights Theatre
Entertainment
2019-2020 |

Extended playwrights, bug fixes, changes / additions

Relentlessly Positive
Consulting
2019

Added eCommerce, blog import/migration, bug fixes

Tangible Wealth Solutions
Finance
2019

QA/QC review and corrections, bug fixes

Teneo Results
Consulting
2019-2020

Added eCommerce / Event Tickets, Rebuilt Tools & Templates downloads, streamlined plug-ins, bug fixes

The Business of Creativity
Consulting
2019

Migrated / combined hosting (4 sites), combined domain registration (~25 domains), bug fixes, go-live

The Pilates Tree
Sports
2019

Bug fixes, go-live

Aspenware
Sports
2018

QA/QC review and corrections, bug fixes, changes / additions

Backcountry CO
Construction
2018

Added responsive, SSL compliance

G1ve
Non-profit
2018

QA/QC review and corrections, major bug fixes, changes / additions

Meridian Ranch
Construction
2018

Interactive map, bug fixes, changes / additions

Three Over Four
Marketing
2018

QA/QC review and corrections, bug fixes, changes / additions

Analytics Computers
Technology
2017

Bug fixes, changes / additions

Article V Information Center
Governing
2017

QA/QC review and corrections, bug fixes, changes / additions

BACB
Medical
2017

QA/QC review and corrections, bug fixes, changes / additions

Bokk Baby
Fashion
2017

Changes Bug Fixes

Colorado Storage Systems
Storage
2017

QA/QC review and corrections, bug fixes

Highlands CO
Consulting
2017 |

Main-site / core software subdomain split, QA/QC review and corrections, bug fixes

Equipex 1031
Finance
2017

QA/QC review and corrections, bug fixes

Factor Design
Design
2017

Bug fixes

Go Beyond Ten
Consulting
2017

SSL/HTTPS compliance

Live Crystal Valley
Construction
2017

QA/QC review and corrections, bug fixes

Live South Shore
Construction
2017

QA/QC review and corrections, bug fixes

Turning Points Consulting
Consulting
2017

Server migration, 404 corrections

Bags of Fun
Non-Profit
2016

Bug fixes

Independence Institute
Governing
2016-2017

QA/QC review and corrections, bug fixes

Mullin & Associates, LLC
Finance
2016 |

Bug fixes

Neeti Legal
Legal
2016

QA/QC review and corrections, bug fixes

Onyx Data Solutions
Technology
2016-2017

QA/QC review and corrections, bug fixes, changes / additions

Saylor Says
Marketing
2016 |

Bug fixes

Taylor Kohrs
Construction
2016, 2017, 2018

Changes / additions, expanded site, bug fixes, go-live

Tracks Advertising
Marketing
2016 |

QA/QC review and corrections, bug fixes

Assembly Networks
Marketing
2015

QA/QC review and corrections, bug fixes

Cannasseur
Cannabis
2015

Landing page

Colorado AMA
Marketing
2015-2017 |

Bug fixes, hack fixes, QA/QC review and corrections, and etc

Eleventy Twelve
Entertainment
2015

General site set-up, added podcasts

EZ Custom Software
Technology
2015

Site expansion

Inner City Health Center
Medical
2015-2016

QA/QC review and corrections, bug fixes, changes / additions

Humphries Poli Architects
Construction
2015-2016 |

QA/QC review and corrections, bug fixes, changes / additions

Good Meds Network
Cannabis
2015 |

Bug fixes

Marina Jensen
Realtor
2015

Bug fixes, changes / additions

Avalon Waterways
Travel
2014

Added gallery with sort/filter

Executive Botox
Medical
2014

Bug fixes

Paradise Pen
Manufacturing
2013

Added slider, Google blacklist correction

It is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail.

Abraham Maslow

Advocacy What they say about me

It's taken us a while to find the right website developer who could accomplish what we needed, but finding Scott was well worth the wait. For Air Squared, as with most companies, our website plays a central role in nearly all marketing efforts, so finding the right developer was absolutely critical. By staying engaged, asking questions, and giving suggestions, our vision became his vision. Scott's as honest as he is talented, with the ability to handle any project large or small.

Kirk - Sales and Marketing Manager - Air Squared

Kirk

Sales and Marketing Manager, Air Squared

October 4, 2015

Among competing hypotheses, the one with the fewest assumptions should be selected.

Occam's razor

Frequently Asked Questions

You don't charge/accept deposits?
I do not charge deposits nor do I accept them. Requiring a deposit signals a lack of trust. We'll trust each other and build something amazing together. If I do a great job, you will happily compensate me fairly.
I pick the price?
Correct. In fact, this is how all pricing actually works. "Prices are not levers that set value, but rather, are metrics that respond to value" - Prof. Antony Davies.
What is your hourly rate?
I 100% honestly, do not have an hourly rate. Per-hour work rewards inefficiency and I am opposed to this. I exclusively work on a per-project basis. Specifically, I use outcome-based pricing.
Do you maintain the sites you build?
I am more than happy to, if you want me to. My goal is to build a website you can maintain, if you want to. If you prefer ot not maintain the website yourself, I will do so for a nominal fee.
Will you work on a website someone else built?
Absolutely. I often fix, expand or enhance websites created by others. If you just need basic maintenance, I do that too.
I was told I couldn't do what I wanted in WordPress. Is that true?
While it is possible that you can't do what you want, while using WordPress, it is unlikely.

A well aimed spear is worth three.

Tad Williams

About Me

Process-driven

Lean Manufacturing, Six Sigma, The Unified Process, MoSCoW Method, progress traps, The Iron Triangle, The Cone of Uncertainty, The Theory of Constraints ...

I strive for simple

I leverage concepts, techniques and principals but often break "the rules"

Programmer at heart

HTML5, CSS, PHP, JS/jQuery, SQL

I cut code and solve problems

Marketing veteran

Grass roots, digital marketing since 2003

About Me 2016

Lucky in love

Married to the most adorable woman ever

Well-traveled

42 US states, 49 countries and counting

See a map of my travels

I "run long-distance"

25 marathons, 6 50Ks and a 50 miler under my belt. 100K here I come!

Learn More

I build hot rods

My current project: a boosted 99 Miata