Cenegenics Denver (2013 Refresh)
A well established medical center, Cenegenics Denver was looking to expand their footprint on the web. Their site was somewhat small, and did not drive enough conversions.
The plan of attack centered around a long term play, aiming for organic search results. Working within a team, we migrated the entire site to a Word Press platform, and added three targeted blog categories. The design took advantage of responsive design, as well as HTML5 elements. A conversion focus approach, call to actions and multi media peppered the site.
The results: 18 months later, traffic is WAY up and the conversion rate greatly exceeds internet averages. Based on these successes, I was then lucky enough to be the sole individual to refresh the site in 2014.
What They Say
I have worked with Scotty Starkweather for the past 3 years and it has been a wonderful experience. Scotty recreated my website and turned it from a stale page to a beautiful and dynamic site that nicely explains what we do in our medical practice. Every month or two he came up with new ways to keep things fresh, discussed them with me, and put them into play. Scotty is very direct, optimistic, energetic, and honest. He is extremely responsive and implements new ideas within minutes and hours, rather than days and weeks. I look forward to any chance to work with Scotty in the future – he is a bright breath of fresh air in a business generally weighed down with drama and waste.
Julie A. McCallen, MD
President, Cenegenics Denver